Do you have fears of failing as a photographer? Our fears can paralyze us and take over our dreams in business and life. Managing your fears as a business owner is an important part of the business puzzle. By this, I mean a successful business owner has a plan in place for when fears creep up. How ... VIEW POST
Upgrade your photography website
If you’re reading this, hopefully you're already an IPS photographer or transitioning to be one. IPS stands for In Person Sales. This means that you offer your clients a full service photography experience. You are not just handing over digitals for pennies. You are actually investing in the ... VIEW POST
How to find photography clients
One of the questions I’m constantly asked by photographers is HOW AND WHERE do I find clients? There are several parts to the answer. Before you can figure out where to find clients, you have to determine what your brand is all about and WHO your clients are. Your clients aren’t everybody. Have ... VIEW POST
Your photography brand
What is a brand? A brand is the identity of your business. It’s a collection of memories and stories. Branding is the flavor of your business and the feelings it elicits from a client. It includes personality, communication style, and even things like graphics and fonts that your business uses. A ... VIEW POST
The Facebook pixel for photographers
This post is all about using the Facebook Pixel for photographers. Have you heard of the Facebook Pixel? Internet marketers use this feature on their Facebook accounts to keep track of visitors who come to their website. The neat thing about this is that the Pixel can re-target visitors ... VIEW POST
